✌ Three Myths about What Customers Want – Karen Freeman, Patrick Spenner and Anna Bird – Harvard Business Review

by aepxc

✌ Three Myths about What Customers Want – Karen Freeman, Patrick Spenner and Anna Bird – Harvard Business Review:

9:10 AM Wednesday May 23, 2012 by Karen Freeman, Patrick Spenner and Anna Bird | Comments This post is the last in a three-part series. Most marketers think that the best way to hold onto…

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